LUXEMBOURG, (Reuters) – Adidas has failed in an attempt to broaden trademark protection for its three-stripes symbol in the European Union as rivals seek to muscle into the market for striped shoes and clothing. Adidas had tried to establish a wider trademark for “three parallel…
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Last month, a U.S. district court in Oregon granted Adidas’ motion for a preliminary injunction against U.S. footwear company Sketchers USA Inc., blocking Sketchers from selling, among other sneakers, a 3-stripe sneaker design that allegedly infringes Adidas’ 3-stripe registered trademark and one of its sneaker…
Read MoreAdidas has been active on the branding and legal fronts. On Wednesday, the company announced a three-year partnership with the Pac-12 Conference making Adidas the Official Athletic Apparel and Athletic Footwear partner of the conference and all Pac-12 Championship events. And on Tuesday, Adidas filed a…
Read MoreLOGO merupakan suatu bentuk gambar atau sekedar sketsa dengan arti tertentu yang mengandung makna dari suatu perusahaan, organisasi atau produk. Sebuah logo juga harus memiliki filosofi dan kerangka dasar berupa konsep dengan tujuan melahirkan sifat yang berdiri sendiri atau independen. Logo lebih lazim dikenal oleh…
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